The MADE in USA series from New Balance remains a perennial favourite among sneaker enthusiasts, thanks to its commitment to authentic American craftsmanship and meticulous attention to detail. For the Spring/Summer 2024 collection, enthusiasts can anticipate a monthly unveiling of fresh footwear designs, complemented by seasonal pastel and neutral tones in the apparel range.
The inaugural release kicks off with the iconic 990v4, 990v6, 996, and 998 models taking centre stage, refreshed in Grey Matter – a lighter iteration of New Balance’s signature shade, accentuated by touches of black and white. This debut also unveils captivating colours for the MADE in USA Core apparel line, including soft pastels like Maize and Winter Fog, as well as the earthy neutral Sandstone.
The second release introduces the 990v4 in Macadamia Nut and Arctic Grey, each adorned with contrasting black soles and stylish two-tone hiking laces. The 993 silhouette in Chive green and Interstellar purple, alongside the 990v6 in True Camo deconstructed camouflage motif, will be introduced in Drop 3, along with running heritage-inspired apparel silhouettes and graphic tees in fresh new tones.
The fourth drop embraces the minimalist charm of classic black and white in the Sea Salt edition of the 993. This is followed by a quick strike release of the 990v4 in vibrant Hi-Lite green, juxtaposed against a crisp white knit mesh upper. The fifth and final drop rounds up the season with two iterations of the 990v6, featuring neutral tones and soft pastel accents in Vintage Rose/Sea Salt and White/Black Plum.
The first drop of the MADE in USA Spring/Summer ’24 collection launches on 8th February.
