=
The Amber Cube Treatment
Mercedes-Benz G-Class second generation teaser

Mercedes-Benz has confirmed that the new G-Class will debut on 15 January at the Detroit Auto Show. The announcement was given in the form of a creatively crafted teaser, that is more than the usual dimmed and obstructed view of the new car.

If you have watched Jurassic Park, you would probably remember that dinosaur DNA is found inside mosquitoes captured in amber pieces. Mercedes-Benz has played on this theme and in the video, they have captured an existing G-Class inside an amber cube, signifying its timeless nature.

We’ve seen the G-Class demonstrating its off-road ability in Jurassic World, and was first launched in 1979. Over the years there hasn’t been any major redesign, but will its original and strong DNA stay true and present in the new generation? All will be revealed in two weeks’ time.